2022 NOW DRIVE - PRODUCT OVERVIEW
The 2022 NOW Drive snowboard binding is quick, agile, and responsive companion that holds true to its reputation, making it one of the most highly coveted bindings available. The Drive is a superb addition to Ride's ongoing list of reputable bindings. This binding wont disappoint you and will leave wanting to take control of the entire mountain.
2022 NOW DRIVE FEATURES AND SPECIFICATIONS
Baseplate: Flashcup Technology , Hanger 2.0 is Nylon with 30% Glass Fiber
Highback: Calfback Hitchback
Straps: Hybrid Flipit Straps , 3D Toe Straps EVA Combo , NOW tool-less adjuster straps
Ratchets: PA66-C Buckle Levers
Extras: Skate Tech , Highcup Compatible , Combo Mounting Disc 4x4 Post is Nylon with 50% Glass Fiber
Inspired by how easily and efficiently a skateboard turns; major components of our system mimic both the function and description of skateboard trucks. The ‘Hanger’ powerfully transfers energy input from the straps to the bushings and onto the edges of your board. The Kingpin acts as a fulcrum, magnifying this energy through leverage. Traditional bindings diminish energy transfer by the flexing and bending of their baseplate, forcing you to crank your straps down harder, ride with more forward lean, or run taller and stiffer highbacks. This all leads to more foot fatigue and pain. NOW bindings bypass the middle of the snowboard and direct your energy right onto the board’s edges. They simply transfer more power to the board with less work, meaning your feet will stay more relaxed and comfortable, longer.
The calfback has a higher medial side that follows leg angles , pre-rotated 10 degrees , 20mm higher than Freewing highback , lateral hook for added support , and dampens chatter and eliminates calf-bite.
Hybrid Flipit Straps
This HYBRID FLIPIT strap construction is a made up of a combination of our original Hyperfuse strap and FLIPIT straps. An additional layer of reinforcement is applied to the bottom of the EVA cover, which gives you support, durability and comfort. The HYBRID FLIPIT strap can also be use like our regular FLIPIT straps—simply switch out your ankle straps to the other foot and change your support setting.
3D Toe Straps EVA Combo
Our top-of-the-line 3D Toe Strap EVA combo, which creates a better overall boot-to-binding fit, and enhancing the overall grip that the EVA provides.
Our PA66-C buckles are made with the same high-grade composite Carbon Fiber blend found in our O-DRIVE hanger. This material is extremely light and strong reducing the overall buckle weight by 20%.
Men's Snowboard Bindings
||7 - 9.5
||10 - 13
||39 - 42.5
||43 - 47
||25 - 27.5
||28 - 30.5
ABOUT NOW SNOWBOARDS
NOW is focused on creating innovative, relevant technologies for today's snowboarders. We are a rider-owned company, dedicated to improving snowboarding through our products and our beliefs.
Founded in 2010 by former professional and member of the notorious Wildcats crew, JF Pelchat realized that the mechanics and function of the binding hadn’t change since their introduction. Poise by wanting to improve the bindings function, he then proceed to his garage and design a new binding concept that forever change the landscape of binding technology. For NOW, it’s always been about going against the grain by changing the blueprint of binding design, and creating a product that will take riders on a pedal-to-the-metal journey. By breaking down snowboarding’s past conventional binding designs and charging a new path, NOW has created an unconventional product—an unparalleled and revolutionary binding lineup that just keeps on giving. What you can expect from NOW bindings is an effortless and responsive ride, a reduction in foot fatigue, balls-to-the-wall performance, customization, and overall ride comfort.
Flashcup Technology , Hanger 2.0 is Nylon with 30% Glass Fiber
Hybrid Flipit Straps , 3D Toe Straps EVA Combo , NOW tool-less adjuster straps
PA66-C Buckle Levers
Skate Tech , Highcup Compatible , Combo Mounting Disc 4x4 Post is Nylon with 50% Glass Fiber